Real World Fake Data – The Rest of the Datasets

Hi everyone, the TL;DR right now is that I’ve got a bunch of stuff going on, so I’m going to do something unimaginable… I’m just going to release the rest of the datasets today in the hopes that they help you build out your Tableau Public profiles with business dashboards and you can explore business usecases that you might come across in your careers… so without further ado, here they are!

Vehicle Insurance (DATA)

This dataset simulates a multi-state motor insurance portfolio with 60,000+ policy-level records across a full calendar year. It blends customer demographics, underwriting risk factors, policy lifecycle data, premium economics, churn indicators, and claims activity into a single, analytics-ready structure.

Emergency Room Activity (DATA)

This dataset simulates Emergency Room activity at the encounter level. The attached file contains 3,000 rows as a representative sample due to overall size, but the full version supports true operational-scale modeling.

Specialty Grocery Store (DATA)

This dataset simulates six months of transactional and operational data for a specialty grocery retailer. It blends daily sales, product performance, margin economics, promotions, inventory signals, and store-level operations into a structure that feels real enough to stress-test analytics without the cleanup nightmare.

Hotel Activity (DATA)

This dataset simulates property-level performance across a multi-hotel Midwest portfolio. It combines occupancy trends, ADR dynamics, revenue performance, booking channels, and operational metrics into a clean structure designed for hospitality analytics builds.

Customer Journey (DATA)

This dataset simulates multi-touch digital customer journey data across campaigns, channels, sessions, and conversion events. It captures traffic acquisition, engagement behavior, attribution signals, and downstream revenue impact in a structure built for funnel and marketing performance analysis.

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